In this podcast episode, we interview Candace Nicoleau, a mom of four, nurse practitioner, and owner of Be Totally Well. Candace shares her journey of being diagnosed with breast cancer while pregnant and how it has deepened her understanding of spirituality. She also discusses her background as an undocumented immigrant and the importance of being listened to by healthcare providers. The conversation then shifts to the business aspect of Candace's work, where she talks about monetizing her ministry and the challenges she faced in pricing her services. She shares tips on raising prices, creating different access levels, and helping those who can't afford her services.

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Follow Candace on IG: https://www.instagram.com/_betotallywell_/

Visit Candace's Website: https://betotallywell.com/

Show Notes

00:00 Intro to Podcast

[00:05:57] The Journey to Becoming a Nurse Practitioner
Candace shares her decision to pursue a career in healthcare and become a nurse practitioner to bridge the gap in patient understanding.

[00:07:15] The Impact of Breast Cancer Diagnosis
Candace discusses how her diagnosis of breast cancer while pregnant changed her perspective on healthcare and the way she provides care.

[00:08:44] Discovering Ministry Beyond Traditional Roles
Candace reflects on her previous understanding of ministry and how her experience as a nurse practitioner has shown her that ministry can be lived out in everyday life.

[00:10:48] The journey to America and early struggles
Candace shares her experience as an undocumented immigrant and getting married at a young age.

[00:12:44] Diagnosis and treatment of breast cancer
Candace discusses her diagnosis while pregnant, the importance of being listened to by healthcare providers, and her treatment options.

[00:14:37] Starting a business and finding purpose
Candace talks about starting her own practice, leaving a legacy for her children, and finding fulfillment in her work.

[00:20:59] "Taking care of physical and mental health alongside spirituality"
Candace discusses the importance of exercising, going to therapy, and taking care of mental health while practicing spirituality.

[00:22:27] "Starting a business and the importance of monetization"
Kymone and Candace discuss the process of starting a business and the importance of monetizing it to cover expenses and generate profit.

[00:26:30] "Raising prices and creating membership tiers"
Candace talks about raising her prices, shifting her mindset about pricing, and creating different levels of membership to provide value and generate income.

[00:30:49] "Monetizing Expertise"
Discussion on how to monetize knowledge and expertise by creating different levels of access and raising prices.

[00:32:26] "Repurposing Content"
Exploring the concept of repurposing content to save time and deliver value to clients.

[00:34:03] "Expanding Reach"
Talking about the ability to serve clients globally through virtual platforms and the importance of prioritizing self-care.